Origin: Clothing as Protection and Identity

Clothing is one of the basic needs of humans. Our ancestors used animal hides to protect themselves from cold, rain, and wind. As civilization developed, new materials emerged, such as linen, wool, and later cotton.

Techniques for spinning, weaving, and dyeing originated thousands of years ago and still form the basis of the textile production we know today. Clothing was not only functional but also expressed status, culture, and identity.

From Handicraft to Mechanization

For centuries, clothing was made entirely by hand. In many households, it was primarily women who sewed clothing for their families. In the 18th century, this changed drastically due to the Industrial Revolution.

With the invention of the steam engine, mechanical looms, and later the sewing machine, the first mass production of clothing emerged. Clothing became more affordable and accessible to a much larger audience. The textile industry grew to become one of the main engines of the modern economy.

Today we see another turning point, with the rise of local production and circular initiatives such as upcycling. The focus is shifting from volume to quality and impact.

Globalization of the Clothing Industry

In the 20th century, a large part of production shifted to Asia and Latin America. Lower wages and large factories enabled fast and cheap mass production. This led to fast fashion, where trends change rapidly and clothing can be offered at extremely low prices.

This globalization came at a cost: poor working conditions, long and opaque supply chains, environmental pollution, and enormous amounts of textile waste.

Since the 1960s and 70s, a movement for fairer and more sustainable clothing has grown. This development is now reflected in stricter regulations, such as the European UPV Textiles, which gives companies more responsibility for the lifecycle of their products.

Sustainability as the New Standard

Consumers and companies are becoming increasingly aware of the impact of clothing on people and the environment. This is driving demand for organic materials, fair wages, transparency, and circular models in which clothing lasts longer or is reused.

Local workshops like ours contribute to this. Through local clothing production in the Netherlands, sustainable corporate clothing, and upcycling of existing textile streams, tangible alternatives to classic fast fashion are emerging.

Trends and Influences that Keep Coming Back

Although fashion is constantly changing, many styles regularly return. Think of the vintage looks from the 60s and 70s: flared jeans, bold prints, bright colors, and tie-dye. Workwear and military clothing have also been regular sources of inspiration for new collections over time.

The fashion world is thus cyclical: old ideas are reinterpreted, combined with new materials and techniques, and adapted to the spirit of the times.

What You Can Do as a Consumer

Every purchase influences the direction of the clothing industry. By making conscious choices, you support brands and makers who are working towards a fairer and more sustainable system.

Some ways to make an impact:

• Choose brands that are transparent about their production and materials
• Buy less, but better: quality lasts longer
• Maintain and repair your clothing so you can enjoy each piece longer
• Give clothing a second life through swapping, reselling, or upcycling
• Choose local production or recycled materials whenever possible